Marketing Manager ACDG

We have an exciting opening for a dynamic Marketing Manager to lead a small team and implement both
online and offline marketing initiatives. The purpose of this role will be to lead the implementation of
operational marketing activities across multiple channels for the ACDG businesses. This role is
commercially focused, aimed at driving new and repeat business in our sales, service, and parts
departments to meet growth objectives.

Hours:

39 hours per week. Monday to Thursday 8.30am to 5.30pm, Friday 8.30am – 4.30pm.

Key Duties will Include:

Leadership & Team Development
• Manage, support and develop direct reports, fostering a positive and collaborative team culture.
Marketing Planning & Campaign Delivery
• Deliver targeted, multi-channel marketing campaigns aligned with seasonal sales goals, supplier
promotions, and brand visibility across all divisions.
Market Research & Insight
• Conduct research and data analysis to uncover trends, inform strategy, support growth, and
enhance customer experience across key industry sectors.
Collaboration & Stakeholder Engagement
• Foster cross-functional and supplier relationships to enhance product marketing, align seasonal
sales efforts, and negotiate cost-effective marketing partnerships.
Data & CRM
• Maintain and segment customer data to enable targeted marketing and build prospect lists
aligned with strategic campaigns.
Reporting & Budget Control
• Monitor marketing budgets, track performance, and deliver insights to support data-driven
strategic decisions.

The Ideal Applicant:

• Proven experience as a multi-channel marketer, with both digital and traditional expertise

• A track record of delivering results in fast-paced, commercially driven environments

• Industry understanding – ideally within the Agricultural or a closely aligned sector, demonstrating a clear grasp of the industry’s unique priorities and challenges.

• Familiarity with farming product groups and a genuine interest in machinery

• Demonstrable success in campaign delivery, measurement and optimisation

• The ability to interpret results and make strategic recommendations

• Experience managing staff and budgets

• Strong influencing skills to engage stakeholders, generate content, meet deadlines and drive action

• Excellent attention to detail, with high standards in proofing and data accuracy

• Confidence investigating anomalies and proposing effective solutions

Desirable Skills and Experience

• Knowledge of WordPress, CMS and SEO best practices
• Good understanding of the print production process.
• 3-5 five year in a marketing role, preferably within the sector (agency or client-side)
• Video editing and creation experience.
• Design tool proficiency or experience in briefing and managing design work.
• Email marketing software usage
• Brand management experience and public-facing representation of a company’s image.
• Basic copywriting and interviewing skills
• Blog/news article writing
• Experience optimising Facebook and Google Ads campaigns

Essential Skills

• Good communicator – ability to effectively articulate views, draft engaging content, with a good command of written & spoken English.
• Ability to write engaging content and clear briefs
• Strong self and team organisation – prioritising, multi-tasking; with minimum supervision.
• Proactive, with initiative, drive and tenacity.

Applicants will be assessed against the following behaviours during the selection process:
• Leadership – Managing a quality service – Working collaboratively – Delivering at pace

Benefits:

At T H WHITE, it is our philosophy to try to do everything we can to ensure that everyone working for us is happy and gets pleasure and satisfaction from their work. We are committed to training and developing our employees to enable them to achieve their maximum potential. We also provide the following:

• Market surveyed salary – reviewed annually
• Employer contributory pension/ death in service cover
• Share Plan
• Division cross-sell incentive scheme
• Staff accounts at every branch with discounted prices
• Extra holiday entitlement – after a certain number of years
• Company sick pay after qualifying period
• Role-specific company clothing/uniform
• Recognition and support for health and work-related well-being

Salary commensurate with experience